Project will help reduce stigma associated with FASD in Quebec
August 29, 2019 Ottawa, Ontario Public Health Agency of Canada
Fetal Alcohol Spectrum Disorder (FASD) is the leading known cause of preventable developmental disability in Canada. It affects the brain and body of people prenatally exposed to alcohol. People living with FASD can face life-long mental, physical, behavioural and learning disabilities. They also can experience some degree of challenge related to motor skills, physical health, learning, memory, attention, emotional regulation and social skills. Recognizing that FASD is a serious public health issue, the Government of Canada is committed to providing support to Canadians to address and prevent this disorder.
On August 29, the Honourable Ginette Petitpas Taylor, Minister of Health, announced nearly $1 million in funding over four years to support the Association pour la santé
In an effort to help address stigma associated with FASD throughout the province of Quebec, ASPQ will develop and implement a bilingual awareness campaign to share messaging on FASD prevention and the risks of alcohol consumption during pregnancy. To help inform the campaign, ASPQ will use literature reviews and population surveys to identify the province’s current knowledge and understanding of FASD and related stigma, social pressures, alcohol consumption by women, and marketing strategies that the alcohol industry uses to target women.
This project is funded under the Government of Canada’s FASD National Strategic Projects Fund, which allocates $1.5 million annually to organizations that develop knowledge, evidence, tools, and resources that address FASD in Canada.